Social media is no longer just a B2C marketing phenomenon. Over the past 18 months, ...

For B2B marketers, data is the key to creating personalized communications with prospects, as well ...

A new study from Immediate Future in the UK (“B2B Report: What Has Social Media ...

As many B2B brands are finding out, having a social media strategy means more than ...

Over the past two years, content marketing has emerged as a major priority for companies ...

At one time, social media was essentially a B2C marketing tactic. But now B2B marketers ...

When it comes to social media, there are plenty of advertising options for B2B marketers ...

When it comes to social media, the clear favorites for B2B marketers are Facebook and ...