Sales and Lead Generation

21 Oct Five Ways to Generate Leads

As a lead generation company, we know that it isn’t always easy to find leads, to capture their data and to convert them into customers. There are so many different ways to generate leads for your company that it can actually be so overwhelming that...

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Seth Godin

12 Oct B2B Book Review: Purple Cow by Seth Godin

Today, we’re continuing our series of B2B book reviews by taking a look at Purple Cow by Seth Godin. You may remember that a little while ago, we took a look at Permission Marketing, his groundbreaking release that inspired the modern inbound marketing methodology. If...

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