MediaTile Case Study

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MediaTile is a market leading digital signage provider which specialises in tailoring its information to each viewer via a clever combination of cloud computing, cellular connectivity and software as a service. Simple to install, easy to use and ultra-customisable, MediaTile’s solutions help their customers to cut through a crowded market and to make their voices heard.

When they approached Bant.io, they asked for help reaching out to potential clients in Canada, and we responded by working closely with them to develop a range of messages that tapped into specific subsections of the target market. This was enhanced with three email sequences and three A/B tests.

The initial campaign successfully generated 223 hot leads for MediaTile from a pool of 7,375 potential customers. Our email marketing campaign generated a 27% open rate and an impressive 68% response rate, and the leads that we generated are the ideal clients for MediaTile to continue to grow their business.


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"We’re super impressed by the work that Bant.io carried out for us. We know from experience that if we can get in front of a potential customer then our work speaks for itself, and Bant.io has helped us to get in front of more potential customers than ever before. Now we just need to get to work and take their Digital Signage Network to the next level!"

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Michael Dukart - Director of Sales & Marketing

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Client: MediaTile

Problem:
MediaTile approached Bant.io because they wanted to attract more Canadian clients and to promote their digital signage solutions.

Solution:
7375 prospective clients reached;
3 email sequences developed;
3 A/B tests performed.

Campaign Results:
27% Open rate;
68% Response rate;
13% Conversions to Opportunities;
223 Hot Leads.