Pocketworks Case Study

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Pocketworks is a successful IT company which specialises in creating software platforms and mobile apps for manufacturers, driver fleets and startups. Using their years of experience, they’ve helped dozens of companies to discover and implement great opportunities in terms of digital transformation and mobile presence.

Pocketworks approached Bant.io because they wanted to expand their services across the UK market, their main focus being on the pharmaceutical, utility and manufacturing industries.

By working closely with Pocketworks to identify opportunities, Bant.io was able to develop a successful lead generation approach that delivered a huge amount of value to the company, supporting them in their drive to promote their digital transformation offering. The campaign resulted in over 30 hot leads from more than 2,100 quality prospects.

Best of all, Pocketworks is so satisfied with the results that they’ve decided to continue the campaign and to push their lead generation efforts even further – with Bant.io’s help, of course!


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"I'm definitely glad we chose to work with Bant.io. We're always nervous before making a marketing investment in case the campaign falls flat, but this one easily paid for itself and we all thought it was a huge success. Bant.io managed to bring a number of huge opportunities to our company by opening doors and starting conversations with quality prospects."

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Tobin Harris - Founder

Client: Pocketworks

Problem:
Pocketworks wanted to enhance their presence as mobile specialists by targeting UK prospects from three major industries.

Solution:
2152 prospective clients reached;
2 email sequence campaigns developed;
2 A/B tests performed.

Campaign Results:
40% Open Rate;
56% Response Rate;
7% Conversions to Opportunities;
32 Hot Leads.