Alytix is a data-driven marketing and analytics agency that aims to provide its customers with actionable insights that can be used to develop market-leading strategies. In other words, they unify data across multiple different sources to provide a single hub for business insights that can improve performance across the board.
When they reached out to Bant.io, they knew that they wanted to target potential customers throughout the United Kingdom. We worked closely with them to develop some targeted messaging to reach out to their audience and then created a comprehensive campaign.
The campaign enabled us to reach 8,387 potential clients via four email sequences, which themselves were accompanied by six A/B tests. This led to a 44% open rate, a 32% response rate and a total of 67 leads for Alytix to follow up with.
Alytix Marketing wanted to work with Bant.io to enhance their presence in the UK.
- 8387 prospective clients reached
- 4 email sequences developed
- 6 A/B tests performed
- 44% Open Rate
- 32% Response Rate
- 6% Conversions to Opportunities
- 67 Hot Leads