Binate Solutions makes it its goal to help businesses to adapt to ever-changing market conditions including changing consumer behaviours, new technologies and more data than we’ve ever had access to before. They specialise in building powerful software to help a range of industries ranging from telecoms to real estate, fintech, retail and more.
When they discovered Bant.io, they were looking for help promoting their custom software development services in various key markets including the United States and Canada. We responded to their brief by creating a targeted marketing campaign that reached out to just over 4,000 potential clients.
By perfecting our marketing, segmenting our target audience and carrying out 5 A/B tests to further optimise the results, we were able to generate 42 leads for Binate Solutions. More importantly, the leads were all situated in the target markets and were decision-makers and influencers within their companies.
ProblemBinate Solutions asked Bant.io for help promoting their software in the United States, Germany, Mexico, Canada, New Zealand and Australia.
- 4039 prospective clients reached
- 3 email sequences developed
- 5 A/B tests performed
- 22% Open Rate
- 27% Response Rate
- 17% Conversions to Opportunities
- 42 Hot Leads