Bodhi Media is a web design and marketing provider that specialises in providing simple, clean designs while maintaining an eco-friendly approach to business. They also go out of their way to work with businesses who are dedicated to social and environmental responsibility, as well as donating a certain percentage of their profits to charitable and social causes.
With high-profile clients including Gap, Google, Avon, Kraft and The New York Times, we knew that we had to get the messaging just right while maintaining a professional look and feel. That’s why we worked closely with the company to make sure that all of our marketing materials showed them in the best light possible while simultaneously communicating their offering.
Once we were ready to launch, we developed two email sequences which were also augmented by a LinkedIn campaign. During the first phase of the campaign, we reached 1,981 potential clients and generated 47 hot leads, carrying out four A/B tests along the way to ensure that the conversion rate was as high as it could possibly be.
ProblemBodhi Media asked Bant.io for help promoting its web design and marketing solutions to SMEs in the United States.
- 1981 prospective clients reached
- 2 email sequences developed
- 4 A/B tests performed
- 40% Open Rate
- 29% Response Rate
- 20% Conversions to Opportunities
- 47 Hot Leads