b a n t
  • CLIENT:C-DESIGN
  • INDUSTRY:Computer Software

"We’re very happy that we found Bant.io and decided to give them a chance. The results of their work took us by surprise and showed just how powerful lead generation campaigns can really be. I’m looking forward to seeing what’s next!"

Patrick Abbou
Patrick Abbou

CEO

Customer story

Paris-based C-DESIGN has specialised in creating software for the textile and fashion industry for the last twenty years. With a rich history of creativity and innovation, C-DESIGN aims to provide effective technologies, tools and solutions for everyone involved in the industry.

C-DESIGN approached Bant.io to ask for help introducing their unique PLM tool to the fashion industry in the US, Canada, the UK and Europe. We responded by developing a bespoke strategy that further segmented regions into individual markets such as Spain, Norway and Sweden.

The approach was a success, generating 58 hot leads and over 37,600 impressions and clicks from the retargeting campaign and ultimately bringing in a number of new customers and new prospects. C-DESIGN has immediately started to see the benefits of the campaign in terms of a direct impact on their bottom line.

Problem

C-DESIGN wanted to raise awareness of its unique PLM tool amongst the fashion industry by targeting markets like the US, Canada, the UK and Europe.

Solution

  • 4411 prospective clients reached
  • 4 email sequences developed
  • 7 A/B tests performed

Campaign Results

  • 43% Open Rate
  • 25% Response Rate
  • 12% Conversions to Opportunities
  • 58 Hot Leads