Customer story
When Courimo approached bant.io to ask for help generating digital marketing leads, we knew we’d be able to help them. After getting to know them some more, we were able to narrow down the target audience and to work together to create tailored messaging that was specifically designed to turn people from prospects into customers.
Digital marketing companies are all about measurability and returns on investment. Since we already had extensive experience in working with similar companies, we were able to talk to the company in a language that they understood, outlining the strategy at every step of the process so that they knew not just what we were doing but why we were doing it.
The initial outreach campaign was a sucesfull one, which is why we received a 33% response rate from the campaign, reaching over 2,000 prospective clients and ultimately generating 30 red hot leads. We also accompanied it with a retargeting campaign and ran multiple tests to make sure that the campaign was performing at the highest possible level.
Problem
Courimo needed to develop a scalable process to generate leads for their digital marketing services.
Solution
- 2151 prospective clients reached
- 2 email sequences developed
- 4 A/B tests performed
Campaign Results
- 44% Open Rate
- 33% Response Rate
- 10% Conversions to Opportunities
- 30 Hot Leads