b a n t . i o
  • CLIENT:ethica Channel Enablement Inc
  • INDUSTRY:Internet

We’d like to say a big thank you to the team at Bant.io for doing such a great job of getting our brand out there in front of our target audience. Once we’re able to show people what we do through a sales call or product demonstration, our product sells itself. We always struggle with capturing those leads in the first place, and that’s where Bant.io comes in.

Cameron Couch
Cameron Couch

Founder and CCO

Customer story

Ethica Channel Enablement provides White Label SD-WAN technology that’s designed to offer the best possible network uptime and performance. Previously, the benefits of SD-WAN have been outweighed by the costs, and so they’ve mostly been unattainable for smaller companies. Ethica Channel Enablement gets its name because it enables White Label SD-Wan for everyone instead of for just a select few.

Ethica Channel Enablement approached Bant.io because they wanted to expand their presence around the globe by generating leads from a range of different countries. In this case, the important thing was that the leads were decision-makers in companies that Ethica could help, and the actual physical location of those companies was less important.

Because of that, we were able to reach a total of 6,826 potential clients through two different email sequences, which were supplemented by a total of five A/B tests. With a 40% open rate and a 24% response rate, we were able to capture 122 leads for Ethica Channel Enablement to follow up with. That’s 122 companies with the potential to gain an edge over the competition through the use of SD-WAN.


Ethica Channel Enablement asked Bant.io for help expanding their presence across the global marketplace by generating leads from around the world.


  • 6826 prospective clients reached
  • 2 email sequences developed
  • 5 A/B tests performed

Campaign Results

  • 40% Open Rate
  • 24% Response Rate
  • 18% Conversions to Opportunities
  • 122 Hot Leads