Customer story
Fronetics was founded in 2011 and since then the company demonstrated continuous innovation in digital and content marketing strategies, for both creation and execution. Fronetics' marketing programs aligned with business objectives, through a data driven approach, are able to deliver top results for their clients which range from small businesses to Fortune 500 companies.
As any consulting company, Fronetics also wanted a new scalable channel to find potential clients that could benefit from their great suite of services. Our team was excited to help Fronetics succeed with their lead generation efforts so we provided Fronetics with access to 1200 potential customers, which we approached on behalf of them and initiated the sales process. We have targetted companies in Logistics and Supply Chain Management but also tested this against existing Hubspot users.
At the end of the initial Fronetics lead generation campaign, our client obtained 29 scheduled calls and meetings, with companies interested in hearing more about their marketing and advertising solutions.
Problem
Looking to expand across several verticals and to test out new data segments.
Solution
- 1200 prospective clients reached
- 2 email sequences developed
- 2 A/B tests performed
Campaign Results
- 60% Open Rate
- 25% Response Rate
- 20% Conversions to Opportunities
- 35 Hot Leads