- CLIENT:Hristov Development
- INDUSTRY:Computer Software
We really appreciate all of the work that bant.io has put into our marketing campaigns and we’re very happy with the response that we’ve received so far. We’re looking forward to continuing to grow our global presence and if we keep working with bant.io, we're confident. Bring on the future!
Kristian Hristov
Executive Director
Customer story
Hristov Development specializes in providing custom-built digital solutions to help companies solve complex business problems. Based in Mexico, they’re ideally situated to offer coverage to both Europe and the Americas, which is one of the reasons behind their wide range of target markets. They’re also able to provide top quality development services at competitive prices.
When Hristov Development briefed us, they explained that they needed to reach out to companies in the United States, Canada, the United Kingdom, Denmark, Norway, Switzerland, and Austria. Having this wide range of target audiences allowed us to experiment with our targeting and our messaging so that we could identify the best campaigns and Ad variants to run in any given region.
This resulted in a successful lead generation campaign that allowed us to reach 8,236 potential clients, generating a total of 64 hot leads for the company to follow up with. Better still, those leads were ranged across their target markets and a good strategic fit for what Hristov Development was trying to accomplish.
Problem
Hristov Development approached bant.io because they needed help generating leads throughout various key markets and a wide range of target audiences.
Solution
- 8236 prospective clients reached
- 3 email sequences developed
- 7 A/B tests performed
Campaign Results
- 40% Open Rate
- 23% Response Rate
- 8% Conversions to Opportunities
- 64 Hot Leads