- CLIENT:iZettle
- INDUSTRY:Financial Services
I’m very happy so far with the performance and the professionalism of the bant.io team, and I’m glad that our collaboration has gone from a one-off engagement to a long-term partnership. I’m looking forward to seeing what the future brings!
Alan Garland
Marketing Manager
Customer story
iZettle is a one-stop shop for cutting-edge commerce tools, ease day-to-day management and the ability to take quick payments from customers. It helps to grow its customers’ businesses by more than 15% per year by making it easier than ever to close a sale.
When iZettle approached bant.io, they needed help generating new business and growing their overall profit. We partnered with them to develop a strategy that helped potential customers to see the true value of their EPOS system while simultaneously introducing the brand to a huge pool of prospects.
The leads started flowing in after the first few days and the results continued to improve over time. In total, the initial campaign generated 134 hot leads and a number of valuable conversations with a great support from the re-targeting campaign as well. And for iZettle, the good news is that getting in front of potential customers is the hard part – once they see what it can do, the product sells itself!
Problem
iZettle wanted to promote a specific electronic point of sale (EPOS) system inside the United Kingdom and to engage more hotels, restaurants and stores to use their award winning platform.
Solution
- 6339 prospective clients reached
- 2 email sequences developed
- 3 A/B tests performed
Campaign Results
- 50% Open Rate
- 51% Response Rate
- 38% Conversions to Opportunities
- 134 Hot Leads