Mindecs is a software development company that specialises in partnering with other companies to extend their development team. They particularly pride themselves in their ability to help startups to achieve their full potential by providing them with access to world-class developers.
When they approached Bant.io, they asked us for help generating new leads amongst their target audience, and we responded with a comprehensive campaign that reached 4,297 potential clients with two emails sequences and five A/B tests to further streamline the lead generation process.
The campaign was a big success, achieving a 26% open rate and a 29% response rate, ultimately generating 57 hot leads. This was accompanied by a retargeting campaign (generating 29,264 impressions and 105 clicks) and a LinkedIn outreach campaign (generating six more leads).
Mindecs was looking to expand their B2B lead generation strategy for their software development company.
- 4297 prospective clients reached
- 2 email sequences developed
- 5 A/B tests performed
- 26% Open Rate
- 29% Response Rate
- 16% Conversions to Opportunities
- 57 Hot Leads