Customer story
Founded in 2001 by Sunil Arora, Network Repairs is a technology company that specialises in providing technical IT services. They pride themselves on the fact that they build long-term relationships with SMEs by providing everything from managed services and network upgrades to network security and data migration.
They approached bant.io to ask for help getting the word out about the company and reaching their target audience of SMEs in the Toronto area. These details helped us to design a targeted and personalized lead generation campaign that was also segmented via multiple email sequences and 3 A/B tests.
The initial campaign reached over 2,750 potential clients in Toronto and the surrounding areas, receiving a 66% response rate and generating 31 hot leads for Network Repairs. It also helped to position them as the leading IT support company in Toronto and the surrounding area.
Problem
Network Repairs needed help increasing brand awareness and reaching out to potential customers in the Toronto area.
Solution
- 2768 prospective clients reached
- 2 email sequences developed
- 3 A/B tests performed
Campaign Results
- 45% Open Rate
- 66% Response Rate
- 4% Conversions to Opportunities
- 31 Hot Leads