Customer story
QAtor was founded in 2003 and since then the company demonstrated continuous innovation in Compliance applications for the Life Science industry. QAtor's fully web-based compliance management framework helped many customers in the industry to reduce overall total cost of quality with the use of its vast security and functionality features.
As many other companies, QAtor also wanted a new scalable channel to find potential clients that could benefit from their great suite of products. Our team was excited to help QAtor succeed with their lead generation efforts so we provided them with access to 1583 potential customers, which we approached on behalf of QAtor and initiated the sales process.
At the end of QAtor's lead generation pilot campaign, our client obtained over 80 scheduled calls and meetings, with companies interested in hearing more about their solutions.
Problem
Lack of Life Science Industry contacts
Solution
- 1583 prospective clients reached
- 4 email sequences developed
- 7 A/B tests performed
Campaign Results
- 54% Open Rate
- 42% Response Rate
- 26% Conversions to Opportunities
- 93 Hot Leads