StaffCircle provides an employee engagement app and a digital communication platform. They approached Bant.io to ask for help reaching prospective clients in the UK and Ireland. As a company that specialises in communication, they’re well aware of how important it is for marketing materials to deliver just the right message.
That’s why we were able to work closely together to segment the target audience and to develop messaging that was tailored to each of them. Their communication and automation platform practically sells itself, which is why we received a 50% response rate from our marketing messages.
Their first campaign was a success, with the four email sequences and eight A/B tests helping to generate 65 hot leads from a pool of nearly 4,500 prospective clients. The campaign effectively paid for itself and led to a large number of valuable conversations that will continue to pay off in the months and years to come.
ProblemStaffCircle contacted Bant.io to ask for help reaching out to prospects in the UK and Ireland market.
- 6283 prospective clients reached
- 4 email sequences developed
- 8 A/B tests performed
- 24% Open Rate
- 48% Response Rate
- 12% Conversions to Opportunities
- 90 Hot Leads