Customer story
Zenya is a hospitality service that helps hotels enhance and create guest experiences which in turn, can massively improve guest satisfaction.
Their turn-key solution does not need any infrastructure or IT work, or comprehensive staff training, so the hotels can be ready within hours.
When Zenya contacted bant.io, the company wanted to engage with more hotel managers and directors, who were interested in improving guest satisfaction. Since we love working with start-ups, it was our pleasure to engage Zenya in dozens of relevant conversations with interested hotels.
Our team formulated an initial lead generation campaign which resulted in 1592 ideal customers and 63 hot leads. The retargeting campaign has also generated over 130,586 impressions and 84 clicks, leading to over 13 conversions.
Problem
Lack of Hotel manager and vice president contacts
Solution
- 15920 prospective clients reached
- 8 email sequences developed
- 15 A/B tests performed
Campaign Results
- 54% Open Rate
- 41% Response Rate
- 18% Conversions to Opportunities
- 130 Hot Leads